Aesthetic practice revenue

Virginia Beach–Norfolk–Newport News

Pricing and revenue projections for 35 aesthetic procedures, adjusted for the Virginia Beach–Norfolk–Newport News metro market. Metro multiplier is 0% vs national average (Tier 2 metro).

Market tier

Tier 2 metro

Metro multiplier

vs national

MSA population

1,799,674

State

Virginia

Procedure pricing in Virginia Beach–Norfolk–Newport News

Low / mid / high price per session at the Virginia Beach–Norfolk–Newport News metro multiplier. Click a procedure for full pricing, COGS, retention, and ramp data.

Procedure	Low	Mid	High	Unit
Penile Filler — UroSculpt™ Standard Protocol	$4,000	$7,000	$9,000	per session
Ultherapy (Micro-Focused Ultrasound)	$2,200	$3,500	$5,500	per treatment
Thermage FLX (Monopolar RF)	$1,800	$3,000	$4,800	per treatment
PDO Threads	$1,500	$2,500	$4,500	per session
Jawline / Chin Filler	$1,500	$2,400	$3,800	per session
CoolSculpting (Cryolipolysis)	$1,200	$2,000	$3,500	per session
Penile Botulinum Toxin — UroFirm™ Standard Protocol	$1,900	$1,900	$1,900	per session
Fractional Laser Resurfacing (CO2 / Erbium)	$1,000	$1,800	$3,500	per session
GentShot (Penile PRP)	$1,200	$1,800	$2,800	per session
Cheek / Mid-Face Filler	$1,100	$1,600	$2,400	per session
Kybella (Deoxycholic Acid)	$1,100	$1,500	$2,200	per session
Sculptra (PLLA Bio-Stimulator)	$900	$1,300	$1,900	per session
Morpheus8 (RF Microneedling)	$800	$1,300	$2,200	per session
Exosome Therapy (Topical/Microneedled)	$800	$1,200	$1,800	per session
Tear-Trough Filler	$800	$1,100	$1,600	per session
Radiesse (CaHA Bio-Stimulator)	$800	$1,100	$1,600	per session
Emsculpt / EmsculptNeo (HIFEM Muscle Stimulation)	$750	$1,000	$1,500	per session
PRP Hair Restoration	$600	$1,000	$1,600	per session
PRP / PRF Facial (Vampire Facial)	$600	$900	$1,400	per session
Dermal Fillers (HA — generic category)	$600	$800	$1,100	per syringe
Lip Filler	$550	$750	$1,050	per session
Hormone Pellet Therapy (BHRT)	$450	$750	$1,200	per session
Tirzepatide (GLP-1/GIP) Weight Management	$450	$700	$1,050	per month
Botulinum Toxin (Botox / Dysport / Xeomin / Jeuveau)	$350	$500	$750	per session
IPL Photofacial (BBL)	$300	$500	$850	per session
Semaglutide / GLP-1 Weight Management	$350	$500	$750	per month
Microneedling (Standard, non-RF)	$300	$450	$700	per session
Laser Hair Removal	$150	$350	$800	per session
Peptide Therapy	$200	$350	$600	per month
HydraFacial	$200	$300	$450	per session
Testosterone Replacement Therapy (TRT)	$175	$275	$450	per month
Chemical Peels	$150	$275	$500	per session
IV Vitamin / Nutrition Therapy	$125	$225	$400	per session
UroLift / Rezum — Referral Revenue	$0	$150	$400	per referral
ED Pharmaceutical Management	$60	$120	$220	per month

Other metros in Virginia

Richmond-2%

See state-level Virginiapricing →

Regional data sources

U.S. Census Bureau — Metropolitan Statistical Area population estimates 2024 link

For practice owners in Virginia Beach–Norfolk–Newport News

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