GentsMed · Aesthetic & Men's Health Practice Calculator
Procedure briefing: Penile Botulinum Toxin — UroFirm™ Standard Protocol · gentsmed.com/calculator/penile-botox
Revenue calculator
Penile Botulinum Toxin — UroFirm™ Standard Protocol
Botulinum toxin injection into the smooth musculature of the penile shaft, increasing flaccid dimensions by reducing smooth-muscle tone. The UroFirm™ Standard Protocol defines technique, dosing, and post-procedure counseling (including priapism risk and post-op precautions). Results onset 1–2 weeks, peak ~3 months, last on average 6 months. Often performed concurrently with UroSculpt™ filler procedure.
Calibrated with anonymized clinic data from a 23-location network.
Default projection5 new patients/month · national pricing · mid band · retail procurement
Year-1 revenue
$95,119
Ramp: 56%
Year-3 revenue
$300,761
Mature steady state
Year-1 gross profit
$77,597
Margin: 81.6%
Per-procedure price
$1,900
Mid band, national average
This is a starting scenario. Adjust volume, region, band, and procurement tier in the interactive builder.
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Didactics, cadaver lab, supervised observation, and a written exam.
Pricing
National-average price per per session. Regional adjustments apply: tier-1 metros are typically 20-50% above national.
Low
$1,900
Mid
$1,900
High
$1,900
- Calculator publisher (UroSculpt) — anonymized per methodology — Anonymized clinical and operations data from a 23-location men's-health network
Time, repeat cadence & retention
Returning appt
30 min
+ 5 min prep
New-patient appt
40 min
Includes consultation
Repeat cadence
6 mo
Range 4-8 mo
Year-1 retention
50%
Y2 42% · Y3 32%
- Calculator publisher (UroSculpt) — anonymized per methodology — Anonymized clinical and operations data from a 23-location men's-health network
Procurement & cost of goods
100u of neurotoxin reconstituted in 2mL preservative-free saline, plus needles and sterile prep. The range reflects two axes of variation: (1) which neurotoxin is used — Botox, Dysport, Xeomin, and Jeuveau differ materially in per-unit wholesale cost — and (2) whether the practice receives a volume or loyalty discount from the manufacturer. Low end represents a value-positioned product with manufacturer discount; high end represents premium-positioned product at standard list. The UroFirm™ Standard Protocol is currently calibrated against Botox specifically; substitution may require provider judgment on dose equivalence.
COGS low
$280
COGS mid
$350
COGS high
$600
Year-1 startup cost
$1,500
Year-1-only overhead when adding UroFirm™ as a standalone procedure: UroFirm™ certification course $500 (standalone) or $395 (add-on for UroSculpt-certified providers); supplies on-hand ~$1,000. Mid-case $1,500. When practice is adding cosmetic-urology program (both filler + UroFirm), the training cost is folded into the penile-filler record to avoid double-counting.
- Calculator publisher (UroSculpt) — anonymized per methodology — Anonymized clinical and operations data from a 23-location men's-health network
- AbbVie — Allergan Aesthetics investor materials (AbbVie segment reports) link
Provider scope
Who can perform this procedure (varies by state):
- NP
- PA
- MD
- DO
- _general: UroFirm™ certification required for all providers performing this procedure. NPs and PAs are eligible under the certification standard; state scope-of-practice rules apply.
Patient-acquisition cost
Cost per acquired patient by channel (per-procedure-acquired-patient basis):
- Paid ads$200 – $300
- Organic$40 – $130
- Referral$0 – $100
Volume ramp curve
Fraction of mature monthly volume achievable at each month from launch.
Month 1
10%
Month 2
20%
Month 3
35%
Month 6
60%
Month 12
85%
Month 24
100%
- Calculator publisher (UroSculpt) — anonymized per methodology — Anonymized clinical and operations data from a 23-location men's-health network
Published by GentsMed. Methodology and full citation list: gentsmed.com/calculator/methodology.
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